Tag: Loyalty Match

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TD Kitchener Blues Festival Selects LoyaltyMatch

InVenue® mobile App and “Digital Passport” will let concert-goers check in and win

The TD Kitchener Blues Festival, which expects to attract more than 150,000 people this year to its multi-venue event on August 6-9, has selected LoyaltyMatch to provide its InVenue mobile app and Digital Passport for concert-goers to use to check-in and win prizes and vendors to collect information that will help them understand their customers better. Festival organizers are also interested to know which shows and venues attract the most blues lovers.

Concert-goers will use the Digital Passport festival app to check-in at various sponsored events where they can share photos, posts and Tweets on social media.  A “stamp” for attending and sharing the events on social media is placed and tracked in the Digital Passport. Using the InVenue®mobile app, the festival organizers will be able to scan a QR code created in the Digital Passport and offer the concert-goer additional stamps for food or merchandise purchase.  Attendees with enough stamps will be eligible for a variety of prizes, including 2016 TD Kitchener Blues Festival tickets.

As in the past, approximately 70 vendors will provide the food, drinks and merchandise that attendees need to keep going throughout the event. The InVenue app will enable them to gather customer data and could assist them to maintain contact after the event.

About The TD Kitchener Blues Festival 

The TD Kitchener Blues Festival is an internationally recognized, family-friendly, non-profit event, operated by a community organization and administered by a volunteer Board of Directors and over 400 volunteers. There is no admission fee for most of the shows that run over the four-days. For more information visit kitchenerbluesfestival.com.

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AC Grad LoyaltyMatch powering innovative attendee expreience for new festival

Working with Rockhouse Partners, the Nashville-based, technology-driven marketing agency, LoyaltyMatch will provide the platform for an innovative attendee experience at the inaugural Frontstretch Fest.

Rockhouse Partners created the Frontstretch Fest as a Southern celebration of horse racing, quality bourbon, craft beer and artisanal food. Attendees will record their celebratory journey using the LoyaltyMatch developed Frontstretch Fest Digital Passports.

To read the full article, click here.

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The Accelerator Centre, Clients and Graduates Fill the Pages of the New 2014 Waterloo Region Record Technology Spotlight

techThe latest Technology Spotlight hit the streets this week in Waterloo Region, and the Accelerator Centre along with its Clients and Graduates fill the issue’s pages with stories of startup life and business success.

This year’s edition features interviews with AC CEO Paul Salvini and Board Chair/Angel Investor Michael Stork. It also includes stories on companies who have benefited from the AC’s incubation services including AntVibes, Universal Quantum Devices (UQD) (a startup out of the Institute of Quantum Computing), MyLocal, Tyromer and RENOMii, along with features on AC Graduates Axonify, Clearpath Robotics, CrossChasm, DeepTrekker, Primal Fusion, InfiniDy, LoyaltyMatch, Kik, and Trustpoint Innovation Technologies.

“With an estimated 1000 startups in the Region, it is quite an accomplishment to have 14 of the 22 featured companies in this Tech Spotlight connected to the Accelerator Centre,” says AC CEO Paul Salvini. “We often talk about the impact our Client companies and Graduates are having on the Waterloo Region economy, creating thousands of jobs and generating hundreds of millions in revenue and investment. But to see the stories behind those numbers come to life on the pages of the Technology Spotlight has our team brimming with pride.

“Our staff and world-class mentors work hard to develop and deliver the highest quality programming for our Clients. The ultimate measure of our success as an accelerator is the economic impact of its clients. This year’s Technology Spotlight clearly shows that we’re on the right track.”

A hard copy of the 2014 Tech Spotlight was distributed to the Waterloo Region Record’s readership along with the paper this week. If you missed it, a digital version of the Tech Spotlight can be accessed online.

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McMenamins first Etix client to launch AC Grad Loyalty Match program

The first Etix client to take advantage of the partnership with Loyalty Match is McMenamins Inc., the family-owned operator of Portland, Oregon’s historic Crystal Ballroom and Lola’s Room concert venues and more than 50 other pubs, breweries, hotels and music clubs in Washington and Oregon. This week McMenamins launched Join The Band a loyalty program that will reward ticket buyers and concert goers with points that can be redeemed for merchandise, special events and experiences found nowhere else.

It costs nothing to Join The Band and members will collect points for joining, when they purchase tickets, at shows and when they get active on social media. New rewards, new ways to earn points and exclusive member benefits will be added each month. McMenamins created Join The Band working with LoyaltyMatch and Etix, the largest independent ticketing company in North America.

To read the full article, click here.