Bloomingdales taps AC Grad Axonify to gamify associate training

Retailers wanting to provide the best possible customer experience need to focus on building associate engagement and loyalty by treating them properly. Proper treatment starts during the training process and puts them in the best possible to succeed.

In a recent webinar, Christine Tutssell, VP of Strategic Initiatives at Axonify, discussed how Bloomingdale’s ramped up its training and eLearning program to be more gamification-oriented, ongoing and engaging for associates.

With the gamified eLearning approach, Bloomindale’s associates experienced knowledge lifts in numerous company topics, including the awards program (22% increase), display hazards (21%), safe lifting (17%), emergency shutdowns (14%) and box cutters (13%).

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